New Product Development
Innovation in new products is a key component of Imerys' strategy in the Performance Minerals North America business. Our focus is to bring products to market that improve our customers' performance, profitability and sustainability.
Our new product solutions have:
Allowed our customers to replace higher cost, less environmentally friendly products with mineral solutions
Provided products that require less energy to produce
Improved processability in our customers' processes
Created new performance characteristics in our customers' end products, resulting in new marketing possibilities.
Imerys works with our customers to identify market and product trends that can produce new opportunities. These opportunities are then evaluated and those ideas selected become part of a staged process for the evaluation and development of new products.
For more information, contact our Director of Innovation at innovate@imerys.com
To complete a short market needs survey that will help us determine products that will be of benefit to the market, click here .